PC demand is again, says Acer CEO who sees robust growth in the ‘foreseeable future’


Taiwan-based pc producer Acer stated that non-public pc demand is rebounding, after hitting the backside this 12 months.

“We have seen the demand attain the backside throughout about the May timeframe this 12 months and ever since that, the demand has come again. For Q3, we’ve got already seen year-to-year growth,” chairman and CEO Jason Chen informed CNBC’s Emily Tan.

In the third quarter, Acer’s notebook revenue grew 19.4% in comparison with the earlier quarter, whereas its desktop income grew 27.8% in the identical interval.

Acer is the world’s fifth-largest player in the PC market with a 6.4% market share, in line with Canalys. China’s Lenovo leads with 22.9%, adopted by HP (21.6%), Dell (16.6%) and Apple (11%).

The newest Canalys knowledge confirmed the world PC market noticed a slower decline in the second quarter, with complete shipments of desktops and notebooks down 11.5% year-on-year to 62.1 million items. For the final two quarters, shipments declined by over 30%.

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The Covid-19 pandemic led to a surge in distant working and home-based studying, which in flip fueled demand for private computer systems equivalent to desktops, laptops and notebooks. But the increase in PC gross sales got here to an finish, when global PC shipments declined sharply in the first quarter of 2022.

An unsure financial setting, with climbing rates of interest and rising inflation, additionally induced customers to rein in spending, impacting the gross sales of computer systems.

Established in 1976, Acer makes a variety of PC and non-PC merchandise together with laptops, desktops and tablets. It additionally manufactures screens, sensible units in addition to electrical bikes and scooters. Acer’s main manufacturing base is in China, whereas it additionally produces in Southeast Asia, Taiwan, Japan, Korea and India, according to the firm.

“PCs at this time, along with the show enterprise, monitor enterprise, is contributing about two-thirds of our enterprise. For the future, we imagine will depend on seasonality, however we predict the non-PC space will go all the means as much as one-third and perhaps past,” Chen stated in an interview aired Friday.

The Taiwanese tech agency is optimistic that the PC market will probably be “again to regular” by the fourth quarter.

“On This fall, we imagine the PC [market] will come again to seasonality. First half will probably be lower than 50%. And second half will probably be larger than first half, for at the least the foreseeable future,” stated Chen.

“We [will be] mainly again to regular. And the essential cause for that is the stock of the channel is just about depleted, at the least for us in a wholesome means.”



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