AMC’s new ‘APE’ units are a meme-friendly way for the theater chain to raise cash fast


AMC Entertainment has launched into a meme-friendly experiment to give a token reward to its retail investor base whereas additionally creating a backdoor way to raise extra cash down the line.

The theater chain’s new most popular share class — referred to as “APE” units — start buying and selling on Monday after being distributed to shareholders as a dividend final week.  “APE” stands for AMC most popular fairness.

The particular dividend appears to be consistent with CEO Adam Aron’s aggressive advertising and marketing efforts to enchantment to the retail buyers who name themselves “Apes” and have rallied round AMC over the previous 12 months and a half.

In some methods, the new shares are comparable to the advantages of free popcorn and unique screenings that Aron has rolled out in current months.

However, the APE units are a company finance device at their core as a result of the shares create a new way for AMC to raise cash. When its inventory value soared in 2021, the beleaguered theater chain sold millions of common shares to maintain itself afloat throughout the pandemic, however finally it ran out of its allotment. Shareholders declined to approve extra gross sales.

The preliminary APE units have been distributed freed from cost, however the firm’s filings say it has the proper to promote extra of the units in the future — with out extra shareholder approval. AMC mentioned it’s at the moment licensed to problem up to 1 billion APE units, and that it distributed a little greater than half of that complete with the dividend. 

Aron has made it identified that the firm may train the proper to promote the relaxation to raise cash. 

“We consider APES ought to let AMC raise capital, pay debt and do extra. Not excellent news for the doubters,” Aron mentioned in a tweet. 

And AMC, which reported greater than $10 billion in debt and different long-term liabilities at the finish of second quarter, may have to raise cash. 

While there have been some big movie hits this 12 months, and studios are signaling a pullback from streaming-only releases, the U.S. field workplace stays effectively under its pre-pandemic ranges. Rival Cineworld, which owns the Regal Cinemas chain, mentioned Monday that it’s contemplating submitting for chapter.

AMC elevating extra cash via the APE units wouldn’t be a shock on Wall Street. 

“The creation of the APE Unit supplies AMC with a path to raise incremental capital in the fairness market. … We suspect AMC will make the most of its present share value to decrease its debt steadiness,” Citi analyst Jason Bazinet, who has a promote ranking on the inventory, mentioned in a notice to purchasers on Aug. 15. 

While the backside line affect for AMC of the APE units is not going to be clear for a whereas, there are particulars that buyers in each the APE units and the frequent inventory ought to know now. Here is an outline of how the dividend course of works and what shareholders ought to know. 

How the dividend works

The APE units have been distributed as dividends on Friday. In some methods, the uncommon transfer resembles a inventory cut up, the place buyers get extra inventory proportional to each one share they beforehand owned. Each APE unit could also be transformed in the future to one frequent share of AMC, making this transfer like a 2-for-1 cut up.

In concept, that ought to knock down the value of AMC’s inventory. 

“It’s successfully a two-for-one inventory cut up and I’d anticipate that when it turns into efficient, that the value per share ought to drop by about 50%. Just as occurs usually with a two-for-one inventory cut up,” mentioned Jay Ritter, the Cordell professor of finance at the University of Florida. 

In this case, nonetheless, the two shares are completely different courses. The new APE units commerce beneath the ticker “APE,” whereas the AMC frequent shares will proceed to commerce beneath “AMC.”

Shares of AMC were down nearly 42% on Monday. The new APE units closed their first day of buying and selling at $6 per share, offsetting most of the losses in the frequent inventory.

Once the APE units are distributed, they are not linked to the AMC shares and will be purchased or offered individually. 

A document from AMC about the providing says that the APE dividend shouldn’t be anticipated to be a taxable occasion for U.S. buyers. However, buyers who personal partial shares of AMC might obtain a small cash portion as an alternative of fractional APE units, which could possibly be taxable. The doc additionally mentioned that some brokerages might take “a number of days” to switch the APE units into particular person accounts.

Bankruptcy concerns

Because the APE units are most popular fairness, there are completely different rights in a potential chapter continuing than the common frequent inventory.

In the securities submitting detailing the providing, AMC states that the APE units are above the frequent inventory however under debt in the capital construction. That implies that APE unit shareholders would receives a commission earlier than frequent inventory shareholders in a potential chapter. 

Given AMC’s unsure future, that discrepancy may trigger the share costs of the APE units and the AMC inventory to diverge. 

“It would not shock me in any respect if the APE shares promote at a premium over the AMC frequent shares … [because] in the occasion of chapter, the most popular shareholders would have precedence over the frequent shareholders,” Ritter mentioned. 

Potential dilution

The issuance of new shares raises issues about dilution for present shareholders. This is one in every of the the explanation why AMC shareholders had rejected the firm’s earlier efforts to problem extra frequent inventory.

If AMC have been to promote extra most popular shares, present shareholders would see their declare on the belongings and potential earnings of the struggling theater chain watered-down even additional.

“AMC nonetheless has an upside-down capital construction that has seen a 400% improve in shares excellent since the begin of the pandemic together with its sizable $5.4bn debt load,” MKM Partners analyst Eric Handler wrote in a notice to purchasers on Aug. 5. “The creation of a Preferred Equity Units (APE) class of inventory as soon as once more supplies AMC with dry powder to problem new shares for funding functions. … The key query although from right here is will future share issuances show accretive or dilutive.”

Handler has a promote ranking and a value goal of simply $1 per share on AMC.

Aron, for his half, has forcefully pushed again on dilution issues, stating that the preliminary APE dividend doesn’t change the possession place for present shareholders. He has additionally argued that dilution could be price it if it helps AMC raise wanted cash. 

“There’s unhealthy dilution and good dilution. If added liquidity gained from dilution is wasted, it is unhealthy. However, if correctly dealt with, it’s good. Indeed, for AMC in 2021, it was truly nice for our shareholders,” Aron tweeted on Aug. 6.

The further cash could possibly be used to fund acquisitions of different theaters, pay down debt and even push into unrelated companies, like AMC’s 2021 buy of a massive stake in a gold mining company.

— CNBC’s Michael Bloom contributed reporting.



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