Alibaba-backed Xreal, rival to Apple's Vision Pro, claims it's now an AR glasses unicorn

Xreal Air 2 in motion. Xreal’s augmented actuality glasses is suitable with gaming consoles and might permit customers to play video games on a big digital display screen


BEIJING — Alibaba-backed augmented actuality glasses firm Xreal mentioned Monday it obtained $60 million in new funding, giving the corporate a valuation of greater than $1 billion.

That valuation offers the startup unicorn standing, the primary within the AR glasses business, Xreal claimed. It didn’t share who participated within the newest funding spherical.

Augmented actuality (AR) expertise permits digital pictures to be imposed over the actual world.

Apple‘s Vision Pro digital actuality headset, set for launch within the U.S. on Feb. 2, additionally allows users to see the real world utilizing what the corporate calls “spatial computing” expertise.

Xreal’s newest AR glasses mannequin, the Air 2 Ultra, is about to begin transport in March. It is accessible for pre-order at $699, a fraction of Apple’s price ticket of round $3,500 for the Vision Pro.

On Jan. 8, Xreal mentioned it had shipped 350,000 AR glasses because the firm was launched in 2017. That’s compared to 250,000 units as of October, and 150,000 items as of May.

The startup mentioned it plans to use the most recent funding for analysis and improvement, in addition to manufacturing unit growth. Total backing from traders has now reached $300 million, Xreal mentioned.

— CNBC’s Arjun Kharpal contributed to this report.

Source link

Leave a Reply

Your email address will not be published. Required fields are marked *