42-year-old brings in more than  million a year from publication, podcast: 'My advice is just stop tweeting and do the work'


Lenny Rachitsky has began some successful ventures in his life.

The 42-year-old based his publication, Lenny’s Newsletter, about product administration in 2019. It now boasts more than 570,000 subscribers and brings in more than $500,000 per year. He writes one publish a week and works on every for 10 to twenty hours.

In 2022, Rachitsky began Lenny’s Podcast. He releases two episodes per week and interviews leaders in the undertaking administration house to get concrete, actionable advice about their work. He’s employed a producer to assist with parts like audio engineering and places in just 4 to 5 hours per week on it altogether.

Lenny’s Podcast now brings in more than $500,000 per year as effectively.  

For anybody eager to seek out success with their very own private ventures, particularly in the event that they’re based mostly on serving to individuals develop and develop in a given discipline, Rachitsky has one piece of advice: Gain some expertise in that discipline first.

“Lots of people begin tweeting all this advice earlier than they’ve really performed something and have any advice to share,” he says. Without that have and deep know-how on the topic, your advice might find yourself superficial at finest and flawed and even dangerous at worst.

“Nobody wants that,” he says.

Rachitsky labored in product administration and software program engineering for more than a decade earlier than he began writing about it. He accrued years of information and began his publication with dozens of concepts about find out how to assist individuals. It tackles issues like planning tasks, conferences, organizational design and so on.

You must “do the work for a very long time first” earlier than you can begin giving advice about it, he says, “no less than 5 years of doing the job, ideally 10 years, ideally longer to truly construct actual expertise and have one thing new to contribute.”

“My advice is just stop tweeting and do the work.”

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